The typeface is inspired by the curved, restless movement of a rat’s tail — playful, unpredictable, and always ready to curl and move in whichever direction it wants.
One year ago, right in the middle of a frozen North London winter, there was a girl sitting at the centre of her bed in a 3-story-high shared flat. Her guts tell her that the bed is where she will produce her greatest work. What she didn’t yet know is......